Project background
Goodbaby’s range includes childcare products, baby apparel and personal care for domestic and overseas markets. Differences in product form and delivery mean that packaging needs cannot be reduced to one bag format.
Packaging requirements
A project spanning several product lines starts by distinguishing dimensions, outer-pack formats and protection priorities. Specifications can then be reviewed for shared or separate use. Any material-contact or documentation requirements need to be tied to the actual application.
Solution and collaboration
Aspirature provided packaging solutions for different products and coordinated production and dispatch. The discussion is organised around the individual product rather than assuming that one package suits every line. Sampling can be used to review packing, unpacking and the relationship with the outer shipping package.
PROJECT TAKEAWAY
What this project shows
The collaboration combines product-specific packaging solutions with production and delivery coordination.
